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Relax and enjoy watching videos of Grafica’s most finest creation of this year

May 21, 2011 1 comment

One of the finest creation this year from my company’s engineering team “NANO-PRINT plus” has finally completed half century in just couple of weeks from the day we commenced the production after completing rigorous testings and implementing all major changes and improvements.

Since the day we launched the machine we have been continuously working hard to improve the quality, features and design of this machine to deliver one of the best and the most sturdy screen printing machine to this industry at very economical cost.

One of the most important changes we made from the day we launched the machine was in the printing area i.e. from 18″ x 24″ to 22″ x 28″ without increasing it’s selling cost. So this will be a piece of cake for all Grafica customers who had booked the machine during the launch and there after considering 18″ x 24″ print area.

NANO-PRINT plus was designed on a clean slate and that’s the reason you will never find such creative concept anywhere. It’s ergonomic design and advanced features will make history in the screen printing industry.

NANO-PRINT plus is such a user friendly machine that even a manual screen printer thinking to switch over to automation will find it very easy and simple to operate.

Now coming over to NANO-SCREEN MAKER 5-in-1, I feel this concept in screen making is a super duper hit because it saves space and money plus it give complete freedom to a screen printer by getting high quality screens made in-house.

Every time in my workshop I have alway emphasized more towards screen making and I alway used to say and now again that “screen is the heart of printing, good screen delivers good quality prints”. So finally I feel screen printer are now making a right move by investing on Grafica’s NANO-SCREEN MAKER 5-in-1.

I was recently been told by my sales team that screen printers even in small towns and villages who have bought Grafica’s NANO-SCREEN MAKER 5-in-1 have given very positive feedback and found drastically improvement in their printing quality just by investing on Grafica’s NANO-SCREEN MAKER 5-in-1.

So not taking much of your time today I feel great honored to inform you that finally we have uploaded videos of both these machines. So relax and enjoy watching Grafica’s most finest creation of this year…

Watch NANO-PRINT plus video

Watch NANO-SCREEN MAKER 5-in-1 video

I hope you will enjoy as much as I do.

I shall wait for your feedback after watching the videos.

Oh by the way you must have already received our email few days back and the entry form in printed version by courier to participate in the PrintWeek 2011 Awards competition. If you have got the information and still sleeping wake up friends there is a great chance to win Grafica’s NANO-PRINT once again.

If you have not received this information by any chance and want to participate in this competition than CLICK HERE to download the competition entry form.

Don’t loose this chance as the opportunity is knocking your door once again.

Winning this prestigious award will not only raise your confidence level but will also help you and your company to get global recognition in the printing industry.

Its very easy and simple to participate in this competition.

So what are you waiting for pick up your best screen printed entries and send it to the address given in the form.

As some one has rightly said that…

“WINNERS DON’T QUIT AND QUITTERS DON’T WIN”.

Wishing you “Best of Luck” and I hope to meet you soon on the stage during the PrintWeek Awards nite and I will be very happy to hand over Grafica’s NANO-PRINT to the most lucky winner.

Have a lucky week.

Bhargav

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More than 1200 printing professionals took training at DMI

January 12, 2011 10 comments

It gives me immense pleasure to reveal you all that till today DMI has provided high quality training to more than 1200 printing professionals across the globe through our regular workshops and corporate training programs.

I am also thrilled to know from my team that NANO-PRINT plus is receiving overwhelming response. In just one month after its launch at Screen Print India 2010 exhibition we booked 36 machines. This gives me complete satisfaction that the design of this machine has been widely accepted and highly appreciated by every screen printer. My team has really worked hard to maintain a very reasonable price tag of this machine at the same time keeping a strict vigil on the design and manufacturing.

I am sure NANO-PRINT & NANO-PRINT plus will be trend setters in bringing automation in the screen printing industry all over the world.

Currently NANO range of machine i.e, NANO-PRINT & NANO-PRINT plus, NANO-SCREEN MAKER 5-in-1, NANO-UV & NANO-SHARPENER are not only getting popular in India but we are receiving many serious inquiries daily from overseas market.

For those who have missed the opportunity to see NANO-PRINT plus and our unique package NANO PREMIER LEAGUE (NPL) at Screen Print India 2010 in Mumbai, do not get dejected because we are all set to shows these machines live again at Print Pack India 2011 from 16 to 21 Jan 2011 at Pragati Maidan, New Delhi.

So do visit us at Hall 9, Stall 5, 6 & 8.

How can you miss to see DMI’s latest creative sample gallery, 100% screen printed special effects? By seeing our creativity, you will definitely get new ideas in screen printing for value addition.

I recently concluded one more houseful workshop at DMI. This time there were more than 40 participants including one from Tanzania and one from Mauritius (my new customer).

This time to show innovative print finishing and packaging, we designed a new type of corporate folder with rare color combination of white on a silver foil paper board. The rest of silver foil was overprinted with 3D reflective design to give the most popular ‘micro embossing’ effect which is otherwise produced on a very expensive micro embossing machine. The final product we made in this workshop was Grafica’s new corporate folder, pen holder and sweet / chocolate box.

Previously all our folders and creative samples in packaging and print finishing had 10 to 16 special effects, but this time I made it a point to restrict it to 3 or max 4 special effects. I tried to make the product look more powerful in terms of design and aesthetic look. In fact the reason why I always incorporate so many effects was to cover all types special effects but at the same time participants used to always tell me that I should make design in such a way that the experiment looks viable to sell in the market and not to add too many effects for the sake of demonstration of value addition.

To restrict colors and effects on my practical jobs execution were challenging because we had to maintain very high standards in terms of aesthetics and at the same time limit the cost to a minimum. So, since the last two workshops we have developed packaging products with 3 or 4 colors/effects. At the same time designed in such a way that it looked elegant and premium product but still viable for printers to quote for their customers.

On silver foil mostly I have seen printers print only matt or special effect varnish to make the product effective. Even offset printers usually print process color CMYK but very rarely I have seen printers use white on silver foil. Believe me, white looks very rich in terms of elegance and design aspects. So this time we printed half white, half with 3D reflective ink (micro embossing), on few areas metallic orange and finally thick emboss effect (which many know or I call as Ticky) using 150 micron thick film.

The photos of all this screen printed stuff will give you a clear idea of what I have explained to you here. To know more about such ideas, do register online for my next workshop scheduled for 17-18-19 March 2011.

CLICK HERE TO REGISTER FOR DMI WORKSHOP

In this workshop we have added one more flavor in our training program by inviting Rajesh Patil, an expert from Adobe to provide useful, important time saving tips and tricks, using CS5 design premium.

As he informed me before few days that he would take only 1.5 hour session at DMI since it was his first presentation in my institute.

But he subtly observed during his presentation that everyone was quite serious in watching his informative eye-opening presentation, he extended his session and took more than 3 hours, showing many tricks of In-Design, Illustrator and Photoshop CS5. In fact I also realized such session would require more than 3 hours to give justification to the subject.

My institute DMI is now closely associating with Adobe Systems India to provide more time and in-depth knowledge about all Adobe design softwares.

If you are a designer, wedding card producer, a pre-press operator or in-charge of your in-house designing studio or screen printer who wants to make good designer paper carry bags, sweets / chocolate boxes or even advertising agencies, then our next workshop will be very enriching for you.

So, don’t miss our next workshop because I and Rajesh will work closely to make sure we cover the most part of the CS5 Design Premium software which will be useful for printers.

Check What’s New in Photoshop CS5

Few new features of Photoshop CS5

Some more features of Photoshop CS5

Adobe Photoshop CS5 – Spot Healing and Fill Tool

Sneak peek of
new Adobe Photoshop CS5 technologies


Few new
features of Illustrator CS5

Also checkout more information and videos about Abobe CS5


Next, I feel proud to be associated with Mike Young time and again.In 2009 I had sponsored his Knowledge Tour in India, covering various six major cities.

This time my company was one of a prime sponsors of his technical seminars at SPI 2010. Let me tell you little about my friend Mike.

He is a SGIA Fellows, a member of the Academy of Screen Printing Technology and recipient of the prestigious Swormstedt Award for technical writing.

Despite the hectic Screen Print India seminars, he visited my DMI institute and my companies shop floor. He was thrilled to see my DMI’s library which has a collection of various screen printing magazines and books dating back to 1960s. Immediately he told the students to take full advantage of DMI’s facilities including the library.

I must acknowledge and thank MikeYoung because he kind heartedly felicitated the DMI students for winning successive awards in ASPT competitions for the last four years.

Since it was virtually impossible for my students to go to USA every year to collect the award, when Mike Young presented them the certificates and cash awards which was given to each student by DMI.

I am also thankful to Mike for his thought-provoking interview which I have recently published in my Grafica News and e-News. Those who have not read the interview “What are the new and growing profitable markets for screen printers?” HERE IS THE LINK

Knowledge-wise, my customers are lucky these days because in my current and last issue of Grafica News, another international screen printing expert, Mike Ruff, the Chief Technology Officer of Nazdar Consulting Services, was kind enough to contribute two exclusive technical articles for Grafica News which contain lot of tips on color management.

Article 1 | Article 2

I am really indebted to Mike Ruff for his generous contribution for the benefit of my customers and screen printing industry at large. I know Mike Ruff for the last several years ever since I started reading his informative articles. I became closer to him after I became ASPT board member. His experience in the graphics printing industry spans more than 40 years. He is a certified G7 Color Calibration Expert and a regular instructor at the SPTF Graphics Four-Color Workshop in Fairfax, VA, and he has authored numerous articles published in trade publications domestically and internationally.

The PDF version of our Grafica News is now available for download from our website. Those who are not receiving Grafica News you can still download the soft copy.

CLICK HERE TO DOWNLOAD.

We are publishing Grafica News since 2004 and circulating around 5000 copies all over India and abroad.

Apart from printers I also make sure to send printed copies to OE’s, Advertising Agencies and Print Buyers. This help them to find suitable printer solution provider.

By this way Grafica updates print buyers about the latest trends in screen printing.

Finally let me end here because I have many task to prepare for Print Pack India 2011 to make sure we make our best presentation at this mega trade event.

At this exhibition all six days we will be printing various special effect on all Cylinder Press, Cam-Shell, Two-Post, Nano-Print plus, Nano-Print with UV inks and varnish.

The latest DMI’s creativity which was recently screen printed in the last workshop will be demonstrate. So do not miss to watch and gain some insights, new tricks on value addition and print finishing.

Our complete DMI creative sample gallery will also be the show stopper for printers who looking for value addition through screen printing and wants to make more profits with minimum investments.

Kindly visit us at Hall 9, Stall 5,6 & 8 to see latest creativity in screen printing technology.

See ya at Print Pack India 2011…

Regards,

Bhargav

Role of advanced screen printing in packaging

September 8, 2010 7 comments

Hi Folks,

Recently I was invited by “Modern Packaging & Design Magazine” which is published by Infomedia 18 Limited to write an article on the role of advance screen printing in packaging as a guest columnist.

Many of you might have read my article if you are receiving their magazine, but if you have not read till now then here’s it…

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TECHNICAL ARTICLE, By Bhargav Mistry, MD, Grafica Flextronica & DMI
Published in Magazine “Modern Packaging & Design” Vol. 6, No. 1 | Jul-Aug 2010
(Copyrights remains with the publisher)

Screen printing process evolved over the years. Today, it offers ample innovation & creativity, thus playing a major role in packaging because of the availability of advanced screen printing machines, UV technology coupled with availability of innovative special effects inks.

Screen printing is a simple yet attractive process. The main reason is that in screen printing, the purpose and the art is to transfer something, almost anything more or less liquid through a screen!

It harnesses the natural phenomena of mechanical movement, flow and the interaction of liquids and solids. In screen printing, it is possible to attain controlled film thickness up to 300 micron. Besides, the printing medium – ink – can be almost any material that can be suspended in a fluid and which has a particle size that is ideally one third of a mesh opening.

Also, the visual impact that screen printing process can create is simply marvelous. The durability of the inks, the vibrancy of the colours, especially considering the harsh outdoor weather conditions for outdoor applications (sunlight, rain, snow, wind, etc) and its vast flexibility, all contribute to its unique capability. Screen printing is possible with any ‘semi-liquid’ product (various inks and dyes) on a number of rigid, semi rigid or soft substrates. Thus, these characteristics make it the most versatile printing process available.

Advantages of screen printing process

* High rub and scratch resistance, which is mainly required in industrial printing

* Vibrant colour

* Due to availability of high quality screen printing inks with better light fast pigments, 3-5 years of outdoor life for any kind of applications can be achieved

* Wide range of substrates of various thickness, size and shapes can be printed easily

* Good ink film and mechanical stability allows to screen print on complicated and rigid substrates.

* Knowledge and process calibration provides high dimensional stability

* Screen printing enables to achieve a degree of flexibility that is unavailable in other printing process

* Flexibility of short runs to large industrial volumes

* Inks are available as per application

* Possible to print on fragile matters

Advanced printing technology

Quality in screen printing seems to have come a long way. Today, with automatic precision machines, it is possible to get a result that years ago would have been a dream.  In the last decade, from a predominantly manual printing process there has been a big shift from manual operations to semi-automatic and NOW fully automatic printing machines. There are more numbers of screen printing machines sold today than it was five to ten years ago  because it not only involves low investment which is a big advantage for those wanting to join the screen printing business, there is also scope for creativity. The screen printing technology today is faster, better and cleaner.

Despite any type of screen printing press can be used (including manual and semi-automatic), the best press for that kind of work remains for me the cylinder press with automatic feeding, for reason quite often combination with offset, of speed, productivity and quality of result. And, for the same above reasons, the UV technology is also the best available one in the present and the future, both for technical and environmental reasons.

UV Curing depends upon the type of UV ink of varnish and of the thickness of the deposit: it is useful to know that in UV systems, a varnish even thick of several mm, will cure easily and instantly. For example, for metallic inks or some other printed chemicals, it have to be tested and set at very different speed and UV light intensity.

Complementary role

Screen-printing is a fantastic technology that is used by many industries with so many old, new and not yet discovered applications – both flat (plastics, cloth, metal, thin to thick papers, sunpack/sunboard, rubber, leather, wood, glass, ceramics, etc) and non-flat substrates, by using appropriate machinery and inks.  Further, this process is also widely used for printing packaging boxes, duplex and sapphire mono cartons, labels and cards, UV effect on packaging materials for cosmetics, toothpaste, jewellery … the list is endless.

Special effects!

In this world of shopping and mall culture, buyers are attracted by the packaging they can see and/or touch. Before that tryst with packaging, they also carry the memories of advertising (both print and electronic), outdoor posters, etc. As they walk into the shop, first they are also confronted with eye catching POPs and POS posters, placards and other marketing gimmicks. Ultimately, the packaging in a shelf carries its look, its power of attraction for the consumers, and eventually the feeling of touch, or we can rightly say, today packaging is all about sensation – look, touch, feel, smell.

So, special effect screen printing is a great way to excite consumers. The range and variety of effect is extensive and it provides the marketer, print buyer and designer with a number of exciting possibilities they may never have thought were viable.  This is because of the latest developments – machines and inks.

The most promising is the use of a wide range of ‘special effects’ thanks to the think tanks in the screen printing industry driven by FESPA, an international association of various national printing associations including India. FESPA spent a lot of resources to make a special book named “SENSATIONS” that shows many of those screen printed special effects.

The packaging can be printed through many techniques: offset, flexography, screen and digital printing or other. However, only screen printing allows to add those “special effects” enhancing the final product due to its versatility. These possibilities, combined with off set, digital, flexo or classical screen graphic, open a huge niche to many screen printers who will be able to offer customers truly enhanced and unique products and images to increase sales.

This is obtained by the addition of some surface effects that will catch one or several senses of consumers: The view or look of packaging which makes a initial difference – it is like first impression is the last impression … but now consumers want to touch by the feel of it and sometimes, why not rub and smell it. Amazing though, several of these effects can be used on the same item (multiple special effects, like we try at DMI institute). It can also replace, often at a lower cost, some other technologies such as hot stamping, doming, silvering under vacuum.

Specialty Inks & Varnish

The print buyers these days want something different from their competitors and are prepared to pay a fair price for that. They will accept a much higher price if the printers bring a very special enhancement of their product packaging image. So, one of the most interesting niches in the graphic screen printing fields is the printing of special effects, using UV special effect inks.

The inks available in the market range from luminescent to tactile, from glitter to mirror. The impact they can add to designs is breathtaking.  Screen printing effect can enhance any marketing campaign and may give it that extra competitive advantage. One may also enhance the effect with ink or an overprinted varnish. Varnishes have become a popular finish on wise labels especially because it gives the graphics a much greater richness of colour.

A gloss varnish over a matte surface is a more subtle approach that inspires curiosity. One sees a shape under the light or notices a smoother feel against a more resistant matte solid area. Similarly, coarse, high luster effects are created with thick coatings of varnishes that have large particle sizes. It is a striking way of printing reversed out images of icons or logos, an ice effect or extremely fine line patterns. A wrinkle effect can be created when a UV varnish is cured under UV-A light.

There are thermo-chromic inks. These are sensitive to temperature change and can be used for time temperature indicator labels. Irreversible ink types, which do not change back to the original colour, indicate if perishable goods have been stored for too long or at to warm a temperature.

Packaging for the blind

For blind people, the “Braille” texts on labels or packaging are printed. Here, a thick varnish screen printed is widely cheaper than micro-embossing through die-cutting or embossing technologies. Embossing is a slow and expensive technique (for the tool itself). It can be easily replaced by screen printing of thick UV varnishes.

Security

The security feature of screen printing is immense. This feature can be used to protect the brand against counterfeiting or tampering. RFID labels are used to provide security and efficient tracking and tracing of products, cases through the supply chain.

I have a customer of mine in Mumbai who is into packaging (with offset and screen printing unit) whose clients are happy that he offers something different every time because of UV special effects which they feel a luxury value addition especially in case of cosmetic, and such luxury product packaging. He strongly feels that UV special effects are not only luxury value addition for customers but a ‘safety net’ as well. Because of the very nature of special effects, it will help the companies in protecting their brands from duplication.

RFIDs

One fantastic application of screen printing is the printing of both antennas and transmitter/receiver in RFIDS : Radio Frequency Identification.  This is beginning to replace at short and medium term the classical barcodes that need to be caught at very short distance. The printing of those items, both on or inside of the packaging itself or on a special label to stick on or in, is ideally suited for screen printing in that sense that it is the best technology to print the conductive silver, carbon or nano-particle inks for the antennas or receptors.

‘Substitute substrates’

Continuous advancements and developments in polymer technology, expertise and cost-effective manufacturing, plastics is replacing traditional materials in many fields (environmental conditions apply!). These include : PVC, Polypropylene, HIPS, Lenticular Films, Polycarbonate etc. Polypropylene Sheets are extensively used for blister packaging, cardboard boxes etc. Polypropylene finds application in Disposable Containers,  Embossing, Gift Box Making out of clear sheets, Freight Packaging, etc. The trend these days is to use a substrate with a low density which also makes it affordable. PVC Sheets and Polypropylene Sheets are the best suited for screen printing. Polypropylene as a material is very eco-friendly and can be easily recycled. It is accepted and widely used all over the world for different applications. It is preferred by screen printers because of its low density and very economical cost. Similarly, PVC for screen printing purpose is a very good option. A good quality PVC sheet makes a good surface for a screen print because it has a pre-coating on it; even if the material gets old the coating is never hampered.

Perfect expertise needed

The main problem is of course the adjustments of registers, knowing, for example, in offset if each sheet printed simultaneously in four or six colours is perfectly registered, it can be some differences from one pallet to another. In case of UV spot effects, the register problem is crucial and requires a perfect control of the different elements of the image.

Some special effects will have to be entirely designed or separated from parts of the original image: this means that either a studio or an individual that created the image and/or yourself are able to prepare the needed proper part of the file: this is of course very important. In PDF, the problem of layers and transparencies can be difficult to solve: it also depends upon the quality of the files received from the customer or its studio.

As those effect will quite often have to be overprinted on inks and/or substrates printed with other technologies (offset, digital printing, flexo, hot-stamping, foils, etc.) a huge care must be taken. For example, even, for a simple high gloss spot varnish above a classical offset print on paper or board, be sure that the offset inks are over-printable: this means that they must not contains any wax, or worth, silicones, or of course that the so classical automatic powdering has been eliminated by the offset printer through a careful automatic brushing.

Patience please

Screen printing is now quicker, cheaper, produces better quality images and offers a number of special applications. But advanced screen printing with high level of automation is not everybody’s cup of tea. Having advanced machines in place is not sufficient to run a profitable screen printing business. There is no profit “from the press of a button” like in digital printing arena. There is no short cut. Because not only does the set-up process take considerably longer than other techniques, but being able to truly master printing high quality images using the screen printing process also takes much longer, because there are a number of variables involved.

Today, there exist different systems designed to help the screen printers to achieve better result. But it revolves around the simple concept or standardisation of the entire screen printing process.

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I hope you must have enjoyed reading…

Special regards,

Bhargav

14 point to become successful in printing

August 29, 2010 6 comments

Hi folks,

Received a nice SMS from one of my friend which had a good management lesson so I thought to share with you because most of the time we loose our temper for no reason. But now you got the solution.

A profound and breakthrough thought:
“If U can’t change the ‘Person’
Then
‘Change’ the person..!!

Also few important points to share with all my students because I am noticing this as a regular problem with all the new comers. So kindly read them carefully because these points may help you to be a successful person in life.

1. Take up printing as your profession only if you love it. It’s a grueling life and only one’s passion to become printer can overcome that. Remember that initially you may need to sacrifice quite a bit, especially your personal life.

2. Printing is nothing but fine art according to me. Printers, on other hand, is that much more. It is a way of life. You need to constantly look for new techniques, ideas and innovations.

3. A successful printer always prints for himself and for his satisfaction.

4. You need to maintain and sustain the efforts and results; and this requires years to resolve, dedication and hard work not just in printing but in every profession.

5. Talent does not matter much, yes frankly I believe that talent is overrated concept. You can cultivate your skills. Anyway, talent is not much use without the other ingredients – hard work, keeping oneself focused and staying motivated.

6. There are talented printers, there are hardworking printers, there are smart printer and there are printers who are great in getting access. However, it’s rare to find someone who possesses all these qualities.

7. Concentrate in quality rather getting quantity. Keep patience because that’s the key towards success.

8. Never get tired of failures, keep experimenting and develop new ideas.

9. Competition is healthy:
Once I was waking on a beach early morning all alone. I was assuming my waking speed was very fast unless someone overtook me.

Competition in business or amongst students is the same because it make you realize what you are and where you currently stand, competition alway strives you to deliver your best.

10. Academics are important:
Education helps you understand the basic of social behavior and also teaches how to write and talk, which is very important to launch a new career.

11. Experience is the best teacher
Read a lot. Develop a systematic reading habit in your life. But remember that experience is your best teacher, especially when it come to printing. You need to carve your own space in the organization, which happens only with time.

12. One should alway have some hobby in life. All successful person in life has one.

13. Adopt a GURU
It’s unfortunate that India does not have a history of printing education. To overcome this problem, I recommend you should assist someone. Your GURU will not only guide you and help you develop your skills, but also let you access high-end equipment.

14. If you respect your colleagues, seniors and customers, you will be respected by them.

So, relax and enjoy this beautiful rainy Sunday.

Good news and ideas are on the way so keep in touch.

Bhargav

Adobe Illustrator CS4 Tip – Layer Groups in Illustrator?

Question:
“In Illustrator, why can’t I combine individual Layers into a Group folder like in Photoshop?

Answer:
“Illustrator’s Layers panel may not have Layer Groups, but you can do something very similar to what you like doing in Photoshop. To give it a try, open a new document (File>New) and click twice on the Create New Layer button at the bottom of the Layers panel, so that you have a total of three Layers. Click on each Layer listing in the panel, one at a time, to draw some objects on that Layer. Now, click on the top Layer listing in the panel and Shift-click on the bottom Layer to select all three. Look under the Options menu of the Layers panel and choose ‘Collect in New Layer.” All of the Layers will be collected into a new Layer. This is really quite similar to a Photoshop Layer Group.”

Let’s group…

Bhargav

Screen Printing @2500 to 4000 sq-ft per hour

Hi Folks,

When I came back from FESPA Munich show I had sent an email to Michel that lot of Indian printers think that Digital is taking over Screen business and that’s not true. Now let’s here from our GURU what he has to say about this myth.

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I deny and I cannot follow you totally in your pessimistic approach of the screen printing market : first of all, what is true in Europe and USA, is quite different in Asia, South and Central Americas and India of course, but remember once again : what we see in all our “mostly Visual Communication” Shows, as FESPA, SGIA, etc. “graphic, POP, sign” – represent in the world only 20% of screen printing applications ! 35% are in textile and 45% in industrial such as electronic, glass and ceramic, automotive, containers, etc. = 80% of screen applications quite alive and developing.

But only a few shows concern textile (FESPA Textile included) and almost none, except very specialized segments, concern industrial applications. Those applications are most of time in hand of powerful and secret industrial groups using screen as a part of their manufacturing process. And, as I know as consultant, quite often relatively secret.

These parts of screen extend and develop every day new application (cf. solar cells, RFID or nanotechnologies) but for the above reason, despite we try a lot, FESPA or even SGIA cannot reach directly this segments for their exhibitions. As a result, the visitors – printers or services provided – “SEE” Visual communication – now pretty much digital – and have the feeling that screen is disappearing.

The manufacturers in screen, at the noticeable exception of GRAFICA in India (you know that company?) cannot innovate all the time in graphic technology and ink manufacturers work for both digital and screen (graphic, textile, industrial). This, plus the demand of the market explains that ! But, there are adjacent and often perverse effects:

* The Western countries are widely in over capacities of production for a graphic print market not so extensible and even reducing – crisis oblige – those last two years.

* After a few years and often only months, many purely digital companies, big or small, goes to bankruptcy in Europe and USA.

* As 50% of wide format digital is, from the beginning 1994/95, in the hand of companies of which the core business was or still is screen printing, many of them start to re-use their screen press and often buy new screen equipments, multicolor and big size, because financially more profitable than digital.

* The market of digitally printed items, as it concerns smaller quantities, often customized, needs a ver strong sales force simply because you need several times more staff and more numerous customers, with often the necessity to react very fast with extremely short delivery times.

* If we take DOG (direct on garment), my 45 audits proved me that the “big producers” are totally uninterested in all the companies and countries I audited: too slow – 10 to 20 times slower than screen carrousels or even long tables !

* Here my position is that DOG is a very different market to sale differently to specific and different customers by the net for example.

For the graphic market, my position did not changed since 15 years : I do believe that screen and digital are complementary and help us to offer a more complete service to the customer and end-user. It is up to us to choose the best technique (and most cost effective) to serve the customer needs : he is only interested in the efficiency of images of POP and sign items to sell his products… not in the manner it is produced or printed !

Lot of special loves to all my Indian friends and fans.

Michel Caza

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So to all my industry friends who had asked me this question about Screen vs Digital I hope you must be satisfied to certain extend about the power of screen printing.

To be honest my company Grafica sold screen printing machines to more than 10 hardcore digital printers since 2009 Jan. Why I am specifically mentioning them because they were purely digital printer and started their business from digital machines and have entered into screen printing, think it over WHY they required to go for screen after you feel digital is taking over screen?. In fact here it says that screen is taking over digital…

I also see many customers approaching us for screen printing machines for signage business. That means signage business in India is growing in screen printing due to higher quantity, faster speed, good outdoor life of ink, better durability, lower cost of print and many more other advantages.

Can you imagine with an investment of approx. less than Rs. 75 lakhs (or less than approx. 160,000 USD) in screen printing setup you can print 2500 to 4000 sq. ft. per hour. which presently no digital machines can offer considering with this investment cost.

So be smarter and have a meaningful week.

Bhargav

Convert an ordinary job into extraordinary piece of creativity thru screen printing

August 3, 2010 2 comments
DMI's Creative Folder

DMI's Creative Folder

First the impression what one gets by looking at this folder is innovation. That is how I use special effect techniques by using screen printing process.

This folder is designed and printed jointly by me and my 6th batch of students as their project work. It was printed on laminated foil with 16 special effects UV inks and varnish including process color CMYK screen printing. I used 100 LPI screen to print very fine halftones.

Practically and commercially this may be not economical as a regular job unless some premium customers demand for it and ready to pay the price. But my point was to show how speciality inks can makes a normal product to an extraordinary piece of creativity folder. I am sure there is a market for high end corporates who wants to use it for their conferences etc.

I started first operation using Matt varnish which was to be printed below CMYK flower image.  The reason we printed on Matt Varnish to is give a soft metallic effect which reflects from the foil.

There after I printed CMYK process color UV inks. The image was also over printed with a gloss varnish to give a SPOT UV effect only on the flower.

Then I printed solid black leaving some fonts reverse to give a foil stamping effect. On the solid black and some part of silver foil was printed with 3 different micro embossing effects using only one screen at one time. Also some parts of black was overprinted with transparent ink with rainbow color glitters to get some sparkling effect.

Some portion of black was also overprinted with wrinkle varnish to give a leather like effect. There was also the title of the folder “INNOVATION” was printed with thick varnish using 150 micron stencil on a 24T polyester mesh to give an embossing effect which we always call as ticky in Indian language.

The logo of Grafica and DMI was printed with special metallic orange for giving a vibrant look of the logo.

Since the folder had one side foil laminated so to add dramatic effect on the other side I printed solvent based pearl two tone ink overprinted with light yellow UV ink to add some sort of soft designing which can also be called as water mark.

I am sure its very difficult to get the same effect by offset or any other printing process considering the richness of multiple effects.

The advantage of screen printing process is that you can convert an ordinary product to an extraordinary high value product with the availability of speciality inks and varnish thus you can also produce jobs in small quantities with very high profit margins.

This is an classic example what I produced in making this folder but such effect and design can be implemented in packaging in a very effective and large scale using fully automatic screen printing lines where you can also achieve higher speeds.

DMI's Creative Folder

DMI's Creative Folder

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